Founded back in 1986, Cheatwell started out producing board games but has since gained an unrivalled reputation for the design and development of innovative toys, puzzles and gifts.

The name ‘Cheatwell’ – a lucky combination of surnames – has since become synonymous with a company that produces fun, bright and quirky products with huge consumer appeal. The Cheatwell range is now exported worldwide and distributed across Europe and the English-speaking world.

From Board Games to Bookmarks, Puzzles to Jigsaws, Marble Runs to Amazing Gifts the current range is broad, exciting and bursting with new ideas! Welcome to a company that understands what it takes to have a fun time and goes out of its way to create it!

View Our Latest Catalogue

Forthcoming Exhibitions
Please contact us if you would like to make an appointment with our Sales Team via sales@cheatwell.com

We will be showing at the following Trade Shows in 2024:

  • Toy Fair - London Olympia - 23rd to 25th January (Stand E20)
  • Toy Fair - Nuremberg, Germany - 30th January to 3rd February (Stand 10.0 C-28)
  • Toymaster May Show - Majestic Hotel, Harrogate - 21st to 23rd May (Carriage Suite)
  • DISTOY - St James' Court Hotel, London - 28th May to 31st May (Room 317)
  • International Autumn Fair NEC - 1st to 4th Sept (Stand D50-E51 – H20)
  • INDX Toy & Gift Show - Cranmore Park, Solihull - 3rd to 4th Sept (Stand P760)